WordPress SEO: The Ultimate Guide 60 Expert Tips

Search engines want to point their users toward sites with an enjoyable user experience. A website that forces them to wait—even just a few extra seconds—can dampen their experience. In other words, your site should be mobile-optimized for Google searchers and search engine crawlers (also known as “spiders”).

I’ve been involved in SEO for 11+ years, and I learn new things all the time. There are numerous smaller meetups too, which you can find on meetup.com, such as this one in my hometown. These are all places where like-minded people doing SEO share BHS Links insights and tactics, so there’s a lot to learn from getting involved.

Keyword Difficulty

• While this used to be an effective SEO tip, it created many problems.
• If you want to win big with content marketing, then hire the best people and find someone that is an expert in your industry.
• Additionally, blog comments are a good place to build a community around your content and serve as good social proof of your blog’s popularity.
• Google reads this description when crawling the page to understand what it’s about.
• Achieving thought leadership in a niche is a content marketer’s dream goal, but many businesses may get discouraged from pursuing this goal due to the amount of competition.

Plug into the Moz API to build or enhance your custom data tools and dashboards. Identify competitors, keyword gaps, and link opportunities to improve organic share of voice and surpass your competitors. Discover thousands of keywords to target along with Keyword Difficulty scores, accurate search volumes, and SERP analysis. Outrank your competitors by effortlessly unearthing hidden keyword gems, refining underperforming content, and safeguarding your golden keywords—all made simple with Keyword Gap.

Rank for “Topic + Statistics” Keywords

If you aren’t careful, Google might start indexing these pages, and since they have no value, it can be a waste of the crawl budget. If you’re using a CDN, you want to ensure that your images aren’t blocked by your CDN provide’s robots.txt. For users of the Yoast SEO plugin, you will want to add the following code to the bottom of your functions.php file. Usually, it is beneficial to add your main keyword if it applies to the image. However, don’t just add your main keyword as an ALT text across all your images. This will give you an idea of the work involved and how this practice can improve SEO.

Is SEO a marketing skill?

In this digital marketing method, you need to perform a specific task outside of your web-pages to increase your search engine position. Track the performance of hundreds (or thousands) of keywords across 170+ search engines. Sometimes, the user wants a quick answer—like the hours of operation of a business or the price of an item. Zero-click searches cater to these habits by giving searchers an immediate answer without them needing to click through to a website. Search engines cater to these users by directing them to sites that offer an enjoyable mobile browsing experience. This includes responsive design, which is when content automatically resizes based on users’ screen size, touch-friendly design, and simplified navigation.

These numbers highlight the immense power of Google Maps as a driver of local business growth. The LinkedIn algorithm gives significant weight to your activity on the platform. Consistently publish insightful, thought-provoking content about your niche and engage with your feed. Comments, reactions, and interactions have a direct impact on your visibility in search results. As mentioned before, engaging with your audience is a good SEO practice. Including videos, images, or documents in your posts attracts attention and boosts engagement.

Also, try to keep images on the smaller side as far as file size goes. Jpg tends to be the smallest, which will help with loading times. It is important to use a variety of keyword themes in each header, when relevant to the section. This is especially important when it comes to rich snippets and it’s a great way to instantly boost your content to the top. Your content will do nothing for your SEO if it is not engaging, valuable, and attention-grabbing. There are endless amounts of content formats to choose from, but, in general, opt for a format that your target audience consumes regularly and that is sustainable for you to produce.

That means considering what searchers are looking for when they enter queries and then providing the information or services they’re seeking. For example, if the term “masks” brings up results about beauty sheet masks, it wouldn’t be the right keyword for you if you sell Halloween masks. Optimizing for Google Search is particularly important due to its unique algorithms and dominance in the search market.

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This post was written by SPORTSERVE ADMIN